Improve dealer marketing.
Every ⁠⁠day.⁠ ⁠Online.

There are already 6 car brands
⁠ ⁠that optimize their dealer marketing
⁠ ⁠with the help of “Optimatica” MRM-system

Free demonstration of the system FREE DEMONSTRATION OF THE SYSTEM

Improve your marketing processes

We have comprised a system combining all you need for effective work

  • Media planning:

    make your media plans online

  • Placement:

    coordinate placement of ad materials

  • Reporting:

    generate reports and monitor efficiency

  • Media storage:

    store key content and grant access to it

MEDIA PLANNING

Make your media plans online

Optimatica provides dealers with an opportunity for planning all marketing processes via the Internet. The system adapts to your tasks thoroughly accounting all the peculiarities of your marketing brand

  • Media planning of any complexity level: annual, quarterly, monthly. Detailed and general

  • In the format of flowcharts or budget splits

  • Automatic estimation of minimum budgets and target under the traffic

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PLACEMENT

Manage coordination of promotional and informational materials and placement

Involve everybody you see fit into the process of placement coordination – whether it be media agencies or regional brand managers. Check guidelines, carry out audits. The history of placements will be permanently stored in the system.

  • Coordination of placement models and details

  • Buying and media audit

  • Storage of final documents and statistics

  • Placement compensation management

  • Integration with AdRiver, Google Analytics and Yandex.Direct

REPORTING

Generate reports and monitor marketing effectiveness

Track effectiveness in the dynamics, make comparative analysis. With Optimatica, tracking effectiveness will become a part of marketing culture of your company.

  • Comparison of plan budgets with actual ones

  • Estimation of minimal budget execution

  • Easy-to-follow check lists for meeting goals and creating bonuses

  • Marketing effectiveness analysis

MEDIA STORAGE

Store key content and provide⁠ easy access

Provide each dealer with personal access to all marketing documents. The following items are publicly available 24/7 – main content, directives and any other files.

  • Unified storage for head office’s ad materials

  • User-friendly search by materials and directory tree

  • Access to FTP storage

More opportunities for effective work 

Optimatica MRM-system is improved day after day and by now contains a great number of useful functions for dealer marketing automatization.

We will implement our system into your dealer network within just 2 weeks.

For the recent 7 years we have provided our system with a variety of key modules that you may need when working with dealer marketing. It remains just to add branding and adjust for the maximum compliance with your processes.

We know how to automate dealer marketing in a proper way.

We have wide experience in the automation of dealer networks of major car brands.

Contact us

Send your request and we will provide you with detailed information about our system and free demonstration of its capabilities

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